Cranswick announces City of Culture partnership

One of East Yorkshire’s largest employers, Cranswick plc, is strengthening its links to arts and culture in the city by backing Hull 2017 as a City Partner.

The Hull-based food producer and supplier, which employs more than 4,000 people in the city, is extending its support to the arts community following its commitment as headline sponsor for the Freedom Festival for the next three years.

Adam Couch, chief executive of Cranswick plc, said: “We recognise the boost that arts and culture can give to the social and economic regeneration of an area. As one of the region’s biggest employers, we welcome the opportunity to be at the heart of this transformation.”

“We have operated in Hull for more than 40 years and we have significant cultural diversity within our workforce. We encourage and support this and we are passionate about engaging and connecting with the local community to support long-term regeneration.”

“We are delighted to be at the heart of supporting the City of Culture and the Freedom Festival –  to be involved in these fantastic events here in Hull is a privilege. Our staff are really excited that City of Culture is coming to Hull and the opportunities that brings. We’ve already got a couple of colleagues who are part of the Freedom Chorus and many of them are keen to find out more about signing up to be a Hull 2017 volunteer.”

Martin Green, CEO and director at Hull 2017, added: “Being a key gateway to Europe, we are keen to strengthen our global links during 2017, particularly during our Roots and Routes season, and beyond. As well as being a well established export business, Cranswick has a large Eastern European workforce who, as part of the wider communities of Hull we are keen to include in our year as City of Culture.”

“We’re really looking forward to working together and building on the momentum following the success of Cranswick’s partnership with Freedom Festival.”